The NARS Holiday 2014 Gifting Collection is available today at NARS Boutiques and narscosmetics.com (November 1, 2014 elsewhere) and I am struck by the packaging.
From an interview with François Nars, “What was the inspiration for the campaign shoot?”
The image features a design by Chris Kabatsi, an LA-based
architect and designer who creates designs and furniture
using computer-generated algorithms. The pattern combines
architecture and design with beauty and fashion, all things I am
very passionate about. I love the idea of using something abstract
and incorporating it into beauty. We used the pattern in a way
that isn’t too literal, it’s imaginative.
I am drawn to the packaging and the way NARS connected it to their promotional image. There are seven sets available from this year’s gifting collection with a few real winners.
My top pick is the Algorithm Palette with Laguna Bronzer and travel-sized Ita brush. I know, I know, more Laguna (and it’s huge!), but…are you ready for this?… I don’t own Laguna outside of a rapidly diminishing mini. At $59 and 0.24 oz, it is smaller and more expensive than the $38 and 0.28 oz of the original. But I really appreciate the packaging and bronzer lasts for.ev.er. Plus, it’s a baby Ita!
Laguna Bronzer can also be found in Lazer Cut and Virtual Domination, but NARS opted not to include Orgasm in either for once. (Can I get an amen?)
Lip lovers can rejoice over two sets – one gloss, and one pencil. Lip products are probably the only minis that I thoroughly enjoy because they expire quickly (germs, yo!) and my taste is so fickle.
The Kabuki Brush Set will appeal to the Yachiyo brush fanatics. I am intrigued by the shapes and appreciate the beauty of the wrapped handles.
While it doesn’t appeal to my olive skin, the Modern Future trio would make a great gift. Roman Holiday is a pastel pink that looks amazing on so many women.
What do you think of this year’s Gifting Collection from NARS? Are you drawn to the packaging?
available October 15, 2014 at NARS boutiques and on narscosmetics.com
and November 1, 2014 at NARS counters and in specialty stores